How can you be a successful Cosmetologist?  People Skills = 80% of your success o Marketing - Get the most out of marketing for your $ - Word of Mouth is best o Attendance - Be there and available for your clients, be flexible o Attitude - Make your clients feel welcome and valued with both verbal and nonverbal methods o Sales - This is the service industry, promoting yourself is just as important as promoting the products you use; In order for you to sell something to your client, they have to trust your judgment  Technical Skills = 20% of your success o Know how and why your client wants their service o Be Consistent o Know the latest styles, designs and products o Constant Learning Did you know that in this industry you are a:  Sales/Service Representative o You are selling your goods and services   Possible Business Owner o Whether booth rent or a salon owner it is Your business  Counselor o Build lasting relationships with your clients- they will tell you their life stories, it’s your job to listen  Artist o You will be constantly creating new shapes and designs using your clients as a canvas  Scientist o Cosmetology is the study of cosmetics and everything associated with those cosmetics Artistic  Can constantly learn new things  Constantly changing  Shows others your creativity  Have many different types of medium for your artistic talents  Art you can make money at People  I like to make people feel better about themselves  I like to Help people  I like to be social and meet new people  I can be flexible  I can make your own schedule